merchlin represents manufacturers of high performance automotive and industrial parts and equipment.
The brands we represent have OEM and aftermarket application across a variety of industries including mining, transport, construction, marine, passenger vehicles and offroad vehicles.
Our range will be built to provide full ‘under bonnet’ solutions for automotive, industrial and marine applications.
These automotive, industrial and marine products are sold through our network of distributor partners in the developing markets of Africa, the Middle East and the Indian subcontinent.
Product Range Synergies
The combined retail and trade focus of our product range allows us to gain maximum traction from our distribution network as we are able to present a consolidated supply option to them across a broader range of their retail and trade product offerings.
Our Automotive, Industrial & Marine Team represents manufacturer brands across several product categories:
Appearance and detailing
- Abel Auto
- Adamus Technology
- American Flash
- ITW PROAP:
- Simoniz USA
- Everfresh air fresheners
Performance additives, Lubricants, Chemicals
- ITW PROAP
- LION Chemicals
Safety & lighting
Switch & control systems
Tyre & suspension
Battery Maintenance & Power Products